He goes on a wild goose chase to find the company that meets his needs as far as what he expects out of the movie. Essay greatest movie ever sold 1167 words bartleby. The greatest movie ever sold official trailer 2011. The finished product contains some gems such as the scene in which spurlock interviews a high priced lawyer who quotes a fee then asks how much its going to cost him to be seen in the movie. Feb 25, 2015 with humor and insight, the greatest movie ever sold takes you on a journey around the world from pennsylvania to hollywood to unmask the marketing process which ultimately informs our everyday. Also sign me up for fanmail to get updates on all things movies. It lifts the curtain off of the mystery that is product placement and partnerships and encourages viewers to question the system. The premise behind the production is that the documentary itself would be entirely paid for by sponsors, thus being a form of metafilm. Directed by morgan spurlock and starring morgan spurlock, ben silverman, noam chomsky and ok go. I bought 10 copies for my family and friends to watch. The greatest movie ever sold worksheet 828 and 830 name. Boundarypushing oscarnominated filmmaker morgan spurlock explores the world of product placement, marketing and advertising in pom wonderful presents.
However, in a fabulous twist, the filmmaker partners with the very brands and advertisers he hopes to examine in order to make the very. Greatest movie ever sold essay sample in this movie, morgan spurlock studies the world of marketing by attempting to sell brands a chance to be apart of the film. Get the greatest movie ever sold dvd and bluray release date, trailer, movie poster and movie stats. Watch our video blog also featuring films own germain and alex from firstshowing below. A fascinating, whimsical whirlwind of a ride, the greatest movie ever sold nevertheless does serious business. Morgan spurlocks the greatest movie ever sold might be the.
In one scene, spurlock consults an analyst to see what his brand personality is. The greatest movie ever sold plays smartly to spurlocks strengths, and the result is. The greatest movie ever sold, spurlocks third and latest solo feature. Enter your location to see which movie theaters are playing the greatest movie ever sold near you. The greatest movie ever sold a documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement. Spurlock is making a movie about the prevalence of advertising and. The greatest movie ever sold is a look at product placement, completely funded by product placements. The greatest movie ever sold worksheet the greatest. A documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement.
The greatest movie ever sold, as the maker of the pomegranate juice drink bought the naming rights. The greatest movie ever sold is a 2011 documentary film about product placement, marketing and advertising directed by morgan spurlock. With humor and insight, the greatest movie ever sold takes you on a journey around the world from pennsylvania to hollywood to unmask the marketing process which ultimately informs our everyday. Morgan spurlock, creator of super size me, introduced his documentary on product placement and other forms of marketing last friday. Mar 15, 2011 that the greatest movie ever sold is about corporate product placement in films is an example of what might be recognised as a classic spurlock twist. The greatest movie ever sold movie trailers itunes. The greatest movie ever sold in the documentary the greatest movie ever sold, sprurlocks on a mission to find a big marketing company to sponsor his movie. Apr 20, 2011 the greatest movie ever sold, as the maker of the pomegranate juice drink bought the naming rights. The greatest movie ever sold is a 2011 documentary film directed by morgan spurlock and written by jeremy chilnick and morgan spurlock. Mar 23, 2011 the greatest movie ever sold movie trailer. That the greatest movie ever sold is about corporate product placement in films is an example of what might be recognised as a classic spurlock twist. Morgan spurlock, who gained critical acclaim for his expose of the fast food industry called super size me, managed to finance this production totally from. Fascinated by the ubiquity of advertising, documentarian morgan spurlock decides to make a film solely financed by product placement.
The greatest movie ever sold 2011 movie trailer movie. Boundarypushing oscarrnominated filmmaker morgan spurlock explores the world of product placement, marketing and advertising in pom wonderful presents. Rent the greatest movie ever sold 2011 starring morgan spurlock and ben silverman on dvd and bluray. The greatest movie ever sold is directed by morgan spurlock, written by spurlock and jeremy chilnick, and produced by spurlock, chilnick and abbie. Selling morgan spurlocks greatest movie ever sold the. The main gimmick being mocked in this documentary by morgan spurlock is product placement, where movies or tv shows use or mention a famous product or brand name. Morgan spurlocks new jokedoc is about branding and sponsorship a but irony will only get you so far, writes peter bradshaw. The greatest movie ever sold the scene i found most memorable in the greatest movie ever sold was the commercial pitch to the pom wonderful juice company. Morgan spurlock seeks corporate sponsorship for a film about advertising and product placement. Morgan spurlock, filmmaker and, thanks to the greatest movie ever sold, a corporate brand huckster.
The official shampoo of the greatest movie ever used by horses and people fun, they want to be in the movie. Apr 22, 2011 the wonderfully refreshing thing about the greatest movie ever sold is that somehow in this twisted mess that spurlock creates where the roles of impartial observer, active participant, and total sellout become wholly amalgamated a lot of the aforementioned objections to documentary filming ironically become null and void. Rent the greatest movie ever sold 2011 on dvd and blu. In the greatest movie ever sold, morgan spurlock super size me renders the process transparent as he documents his attempts to get madison avenue to fund his film. Morgan spurlocks the greatest movie ever sold its officially called pom wonderful presents the greatest movie ever sold, but im going to ignore that for the same reason i dont call. The finished product contains some gems such as the scene in which spurlock interviews a high priced lawyer who quotes a fee then asks. After a flood of rejections, he takes a series of meetings with companies willing to align their brand with hisand make no mistake, spurlock is as much a brand as donald trump or. The greatest movie ever sold 2011 the greatest movie. Boundarypushing oscar nominated filmmaker morgan spurlock explores the world of product placement in pom wonderful presents. Neither needing nor delivering the visual variety that many documentaries provide, the greatest movie ever sold looks excellent on bluray. A fans hope 2011 release and the greatest movie he has ever. The greatest movie ever sold, spurlock sets his cultural insights on a new target.
A documentary about branding, advertising and product. For the greatest movie ever sold, spurlock whores himself out bigtime. The greatest movie ever sold 1 hours and 30 minutes movie 2011 a documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement. In fact, its official title is pom wonderful presents the greatest movie ever sold, after the pomegranate juice that is, i now know, 100 percent pomegranate juice unlike minute maids, which is mostly apple and grape. The greatest movie ever sold is highly entertaining, and at times, laugh out loud funny. The greatest movie ever sold 2011 plot summary imdb. But have you ever wondered what goes on behind closed doors at some of the. The greatest movie ever sold worksheet the greatest movie. It is a movie about making a movie paid for by product placements. Watch the movie trailer for the greatest movie ever sold 2011. Hes not selling out, hes buying in a documentary about branding, advertising and product placement that is financed and made possible by brands, advertising and product placement. Snoot entertainment released its first animated film battle for terra on may 1.
I learnt a lot from morgan spurlock about the marketingadvertising industry. Intrepid filmmaker morgan spurlock directs this bitingly ironic documentary, which scrutinizes the pervasive marketing, advertising and product placement practices that. The greatest movie ever solds attack on the ubiquity of product placement could be seen as a win for the advertising industry tue 29 mar 2011 09. The greatest movie ever sold and the future of product placement. Rent the greatest movie ever sold 2011 on dvd and bluray. Spurlock is making a movie about the prevalence of advertising and product placement, so he. The greatest movie ever sold dvd release date august 23, 2011.
May 30, 2011 morgan spurlock, creator of super size me, introduced his documentary on product placement and other forms of marketing last friday. Nielsen counted as many as 100,000 placement appearances in a single season of network programming. Salesmanship is his greatest gift, and with this film he truly comes into his own as an equalopportunity pitchman. Much of it is shot handheld, giving the film visual energy to match its tone and subject.
Is morgan spurlock buying into film branding or super. Apr 21, 2011 the home video version of the greatest movie ever sold should expand to include the theatrical reception. Spurlock isnt wet behind the ears as he was on super size me, and meetings and interviews are captured with stateoftheart hidef cameras. The movie gives you an in depth look inside the business of advertising by showing the steps and decisions involved. The greatest movie ever sold, a film about advertising. Much of the documentary features spurlock asking people about how product placement works, as well as inquiring about the ethics of it. Morgan spurlocks new documentary, the greatest movie ever sold, finances itself by its own bootstraps.
In this movie, morgan spurlock studies the world of marketing by attempting to sell brands a chance to be apart of the film. The home video version of the greatest movie ever sold should expand to include the theatrical reception. While using brands in film promotion is not new for hollywood, it certainly. In the greatest movie ever sold actually titled pom wonderful presents. The big surprise to me is just how prevalent product placement is youre going to be hardpressed to find. Boundarypushing oscarnominated filmmaker morgan spurlock explores the world of product placement, marketing and advertising in pom. Apr 25, 2011 pivics rating of the film the greatest movie ever sold pivic this is a shameless, whoring film where spurlock has sold everything in order to garner 1. You may remember directorpresenter morgan spurlock from his offthewall investigation of the fast food industry, supersize me, in which he commits to eating nothing but mcdonalds for a month with disastrous results. A documentary about branding, advertising and product placement that is. The talk was tied into his upcoming film the greatest movie ever sold. View assignment the greatest movie ever sold worksheet from com 231 at university of north carolina, wilmington. Apr 22, 2011 for the greatest movie ever sold, spurlock whores himself out bigtime.
Feb 04, 20 the greatest movie ever sold the scene i found most memorable in the greatest movie ever sold was the commercial pitch to the pom wonderful juice company. Though many of the companies he contacts decline to participate, spurlock gains support from businesses such as jetblue airways and ban deodorant. Morgan spurlocks the greatest movie ever sold might be. The greatest movie ever sold official trailer in hd. The greatest movie ever sold, a film that was fully financed through product placement from various brands, all of which are integrated transparently into the film. Hes also turned his attentions to the simpsons, comiccon, and the toronto international film festival. The greatest movie ever sold offers a humorous look at the ways in which advertisers resort to ever more subtle tricks and gimmicks in movies. Advertising and contentmentbuy this and youll be happy no ones is ever content for very long. The sheer shock factor of what he was placing within the commercial the stacked breasts and tented pants was not something i expected him to give as a real pitch for an advertisement. The films slogan is hes not selling out, hes buying in. The greatest movie ever sold official trailer 2011 youtube.
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